一起草官网

一起草官网

BY: 一起草官网 07/02/2025

What Young Men in the US and UK Think About Social Media and Online Male Influencers

Over the past decade, the conversation surrounding online male influencers has taken a negative turn.  From concerns around 鈥渢oxic masculinity鈥 to worries over their impact on mental health, we mainly tend to hear about the dark sides of social media as it pertains to men.  But how do young men themselves feel about it?  As
BY: 一起草官网 24/01/2025

8 Creator Marketing Predictions for 2025

As we step into the second half of the 2020s, the landscape of creator marketing is evolving at a lightning pace, driven by both technological advancements and shifts in consumer behavior.  By the close of 2025, the way brands collaborate with creators could look drastically different from today, so what should we keep an eye
BY: 一起草官网 16/01/2025

Raised on Social London | LET’S TALK YOUTUBE | February 2025

We are very excited to announce our next Raised on Social event, live in London! We鈥檒l be diving into the world of YouTube creator marketing, exploring how brands can connect with audiences this year through effective content, media and influencer strategies. We'll be joined by guest speakers from Heineken, REFY Beauty, Google and YouTube, as well as creator Taz Alam, and manager of The Sidemen, Jordan Schwarzenberger.
BY: 一起草官网 15/01/2025

Anatomy of a TikTok Trend: UnderConsumption Core, Trad Wife | 一起草官网 Podcast with Sophie Miller [Pretty Little Marketer]

Welcome to 一起草官网 Podcast 鈥 your go-to for Trends, Creators, and Culture! Dive into the latest social media and pop culture phenomena with industry experts and top creators. if you’re into social media, TikTok trends, and marketing insights, this is the podcast you can’t miss. Tune in and stay ahead of the curve!
BY: 一起草官网 13/01/2025

Liquid Death Marketing Strategy: How Rebellion and Humor Made Water Cool Again

Liquid Death is the brand that proves you don鈥檛 have to take yourself too seriously to make a deadly serious impact. Beneath its edgy, skull-laden branding and darkly humorous tagline (“Murder Your Thirst”), this seemingly rebellious company is simply selling water laced with iced tea. But here’s the twist: Liquid Death isn’t just a beverage;
BY: 一起草官网 18/12/2024

e.l.f Cosmetics Marketing Strategy: How the Beauty Brand is Winning with Gen Z

e.l.f. Cosmetics has become a digital marketing powerhouse by expertly connecting with Gen Z through viral content, trend-jacking, and a deep understanding of social media culture. Known for leveraging pop culture moments and pushing creative boundaries, e.l.f. has transformed platforms like TikTok into an essential part of its brand DNA. Their ability to respond quickly
BY: 一起草官网 16/12/2024

Anatomy of a TikTok Trend: Roman Empire, BritCore, Draft Tok | 一起草官网 Podcast with Matt Wyatt

Welcome to 一起草官网 Podcast 鈥 your go-to for Trends, Creators, and Culture! Dive into the latest social media and pop culture phenomena with industry experts and top creators. if you’re into social media, TikTok trends, and marketing insights, this is the podcast you can’t miss. Tune in and stay ahead of the curve!
BY: 一起草官网 29/11/2024

TikTok vs Reels vs Shorts for Your Influencer Marketing Campaigns

TikTok has over 1 billion active users per month. Instagram users now spend half their time in-app on Reels. YouTube Shorts rake 50 billion views per day. Short form video is the undisputed king of modern social media, but it doesn鈥檛 mean success is guaranteed when trying to leverage it for the benefit of your
BY: 一起草官网 04/11/2024

Goat’s Guide To Influencer Marketing During The Holidays

In this seasonal mini Goat Guide, we unwrap influencer marketing strategies for the peak Holiday period, exploring how brands can create meaningful impact with shoppers and gift-givers.
BY: 一起草官网 01/11/2024

How To Leverage TikTok Search Ads For Your Brand聽

TikTok is one of the world鈥檚 most dominant social media platforms, with over a billion active monthly users. This meteoric rise has gone hand in hand with continual development of new business features for brands on TikTok, helping them to grow their businesses and realize new marketing and analytics opportunities like never before. With the
BY: 一起草官网 31/10/2024

Is Gen Z Brand Trust Declining? Here’s How to Win Them Back

Gen Z remains one of the largest cohorts in the digital space. They’re disruptors, eco-warriors, and trendsetters who demand originality, value diversity, and turn TikToks into movements that shake the wider media landscape. They鈥檙e reshaping the future.  Recent studies have tipped the generation to become the wealthiest demographic ever. The “Spend Z” report from NielsenIQ
BY: 一起草官网 31/10/2024

Top Halloween Influencer Marketing Campaigns & What You Can Learn

Wondering which brands are crushing it on TikTok this Halloween? You鈥檝e come to the right place. TikTok, with its almost 2 billion users, is a brilliant marketing channel during the spooky season. The video-first app influenced 59% of users鈥 Halloween costume purchases and 42% of their sweets and chocolate purchases. Plus, the conversation around Halloween is loud.聽 #halloween has over 180.8 billion views, and #halloweenlook is currently trending at the time of writing.聽 So what makes TikTok such a spooky place this time of year and how are some brands able to slay the game better than ever before?聽 It鈥檚 time to reveal all and show you how scarily good a campaign can be. So get ready to take plenty of notes.